Kiyu Taro
Taro Series Packaging Design
品牌 : 奇芋大地
Client : Taro King
Brand : Kiyu Taro
Published on 08. 14. 2018
Kiyu Taro
Taro Series Packaging Design
傳承自土地的溫暖呼喚,我們懷抱著奇芋大地之於甲仙、芋農之於大自然的謙卑,以農夫們同心協力一齊與芋頭拔河意象,為當地的芋園灌溉滿滿用心與愛心,使用樸實的插畫傳遞嶄新氣象,不變的是對這片大地的情感與關懷。當芋頭香在嘴中化開來,品嘗的是一顆顆紫金的濃郁滋味,更是滿腔誠摯的感謝。
Rooted in the warm call of the land, we carry with us a deep humility: the humility of Jiaxian toward the earth of Qiyu, and of the taro farmers toward nature itself. The image of farmers pulling together in a tug of war with the taro captures a spirit of unity and devotion, as every taro field is tended with wholehearted care and love. Simple, honest illustrations carry a message of renewal, while the bond with this land remains unchanged. When the fragrance of taro melts on the tongue, what is tasted is not only the rich, purple-gold depth of each root, but a heart full of sincere gratitude.





