遊山茶訪
時光系列禮盒設計
YOSHAN TEA


Time Series Gift Box
Packaging Design

客戶 : 嘉振茶業
品牌 : 遊山茶訪

Client : YOSHANTEA TEA CO., LTD.
Brand : YOSHAN TEA



Published on  11. 10. 2011
YOSHAN TEA


Time Series Gift Box
Packaging Design

遊山茶訪推出每罐80公克容量的四入組裝禮盒,因應年輕族群的市場,設定小份量、多品項的組裝選擇,滿足新世代喜歡多口味選擇的消費習慣。茶罐造型精巧、以具懷舊風味的黑白照片為素材,帶點文化傳承的概念在其中,也為整組禮盒增添收藏價值。


“The Quest for Tea” is a combination gift box of four tea canisters of 80g each. Targeting on the young consumers, that focuses on small portion with variety items as to fulfill the consumption preference of the new generation. The exquisite tea canister design uses black and white photos as to bring back the old-time memories. The packaging with the concept of culture inheritance also adds on the collectible value.






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