茶籽堂
第51屆金馬獎指定台灣文創商品包裝設計
Cha Tzu Tang

The 51th Golden Horse Award Product
Packaging Design
客戶 : 捷順企業
品牌 : 茶籽堂

Client : ORIENTEA ENTERPRISE CO., LTD.
Brand : Cha Tzu Tang



Published on  11. 06. 2014
2015 金點設計獎 包裝設計
2015
Golden Pin Design Award

Cha Tzu Tang

The 51th Golden Horse Award Product
Packaging Design

藝術間的相知相惜,藉由台灣新銳版畫藝術工作者沐冉(Muran)的個人風格筆觸,搭配木刻油印的美術形式,刻劃出胭脂馬的颯爽英姿、飄逸氣度,以此延伸設計出第51屆金馬獎指定台灣文創商品,向華語電影工作者致敬。傑出的馬兒們,在追求登峰造極的同時,也別吝於給身體最好的照護;結合《茶籽堂》由內而外的自然訴求,汲取在地茶籽的天然醇潤,讓身心靈舒暢鬆快、如沐春風!若要馬兒好,就要馬兒多吃草。


We appreciate that the print artist “Muran” create this print of the handsome horse, so we could design the 51th Golden Horse Award Product and pay tribute to the Chinese film worker. Furthermore, do not forget to give body the best treatment when chasing the peak, so connect the natural needs inside out of《Cha Tzu Tang》, which extract the best of orient tea seed and make our body and mind balanced.






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